Depuis quelques mois, les offres de néobanques dédiées aux jeunes fleurissent de toute part. Délaissée par les banques traditionnelles, cette cible constitue un marché de niche à fort potentiel. Tour d’horizon des nouvelles solutions lancées récemment… Les banques...
Une personne passe en moyenne 2h27 par jour sur son smartphone (Source baromètre du marketing mobile – Mobile Marketing Association France – juillet 2017) et le consulte 221 fois (source Tecmark) ! Vous le savez déjà, le mobile est devenu la pierre angulaire des...
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